Alex Baber is the Founder and Director of Cold Case Consultants of America, LLC, and a former PSO, Protective Services Officer.

During the 1960’s and prior to Alex’s birth, Director Baber’s own uncle was tried and convicted of multiple murders. As a never ending reminder that evil does exist even close to home, he grew up with a keen sense of good guys vs bad guys. As a child, his mother would often purchase vintage detective magazines such as True Detective, True Crime, True Police Cases and Master Detective, which he was often found leafing through before he could even read. 

His fascination with heroes developed at an early age—from legendary lawman Wyatt Earp to Batman’s origin in Detective Comics—establishing his core fundamentals and belief that the good guys are meant to win. This firm foundation coupled with his 161 IQ, has led him on a journey over the past 20 years to hunt down the bad guys and bring answers, truth and justice to victims and their families.

As Alex aged, he would be diagnosed  as an Empath with an atypical way of learning, socializing, and a sharpened ability to focus—which was identified by psychologists and labeled as “perceptionism”. Today, the nearest diagnosis of this variation in the human brain is known as a form of Neurodiversity. 

These gifts have been both a blessing and a curse throughout his life. While he retreated from the world to a large extent, he also developed an uncanny ability to piece together evidence that so may others in law enforcement have missed. Top investigators have yet been able to refute any of his findings across multiple cases, spanning decades, thus labeling him with the nickname “Sherlock”.

With approximately 1% of cold cases ever solved, Alex is on a mission to revamp the current justice system and its existing procedures. He also has developed a plan that will assist affected families of victims through a fund established with proceeds from all of C.C.C.O.A.’s ventures.